A recent story in the dailymail.co.uk states that almost three-quarters of over-25s didn’t wear sun cream as youngsters, and they feel they inherited this carelessness from their parents…this is not good for the body beautiful!
Some 40 per cent of grown-ups blame their mothers and fathers for sun damage caused during their late teens or early twenties, saying that they didn’t stress the importance of sun protection - particularly in the UK, according to new research.
The casual approach towards wearing the correct amount of sunscreen - coupled with the pressure placed on donning a ‘healthy’ tan - has meant Britons are ageing prematurely, with a leathery 35 per cent of Brits admitting they can see the effects of sun damage on their skin.
Over-25s are also blaming their sun damage on a general lack of education, with over half saying there was not enough information available about the dangers of excessive tanning when growing up.
But with 56 per cent of Brits currently admitting they don’t apply sun cream frequently enough, it appears there is a long way to go in changing their tanning habits.
Every year 100,000 people in the UK are diagnosed with skin cancer, and over 2,500 people lose their life as a result.
Media medic Dr Dawn Harper, said: ‘The regrets of older generations concerning the levels of sun damage on their skin should spur them on to ensure that today’s youth take sun protection seriously.
'The damaging effects are far more serious than just wrinkles or premature ageing, just ten minutes in strong sun can be all it takes for the sun's UVB rays to burn the skin and just one episode of sun burn can trigger melanoma.
'Malignant melanoma is the fastest rising common cancer in the UK and is particularly high in younger people so it is vital that the older generations join us in our mission to educate the nation and ensure that staying safe in the sun doesn't cost an arm and a leg.'